Exciting Career Opportunity with Infosys BPM!
Infosys BPM, a global leader in business process management, is conducting a walk-in interview on 31st January & 1st February in Chennai to hire Email Marketing Experts. This is an excellent opportunity for any graduate looking to advance their career in digital marketing. With 30 openings available, freshers and experienced professionals are encouraged to apply!
JOB DESCRIPTION:
Statement specialist JL 3A
Roles & Responsibilities:
- Very good understanding of end-to-end email marketing campaigns
- Hands-on experience in Setting up email campaign, test, execute and optimize
- Monitor data quality and bring any issues to the campaign manager for resolution
- Collect data associated with campaign customer interactions
- Review keyword performance and quality score, click through rates, cost per click, conversation rate, average position, geo-targeting, relevancy of traffic and delivery rate
- Guide associates on process activities and provide subject matter expertise to team
- Strong project management skills and ability to interact with multiple stakeholders to get data/work done.
- Excellent reporting ability and experience in closing projects with strict deadlines.
Skills and Qualifications
- Understanding of digital marketing, SEM tools and CRM concepts
- Prior experience on any Marketing Automation Tools like Marketo/Eloqua/Unica/Adobe Campaign/SFMC
- Able to complete tasks with limited supervision
- Analytical and logical reasoning skills
- If needed, can supervise and set priorities for others
- Email etiquettes
Email Campaigns JL 4B/4A
Roles & Responsibilities:
- Email campaign set-up, scheduling, testing, and deployment of one-time, recurring, triggered and dynamic content-driven campaigns.
- Lead a team of campaign management specialists
- Coordinate with client marketing team/Agency on project requirements
- Quality check output of content operations
- Manage team escalations
- Train the team on existing procedures and new requirements. Drive KM initiatives
- Report Team performance and manage SLA/KPI performance
Skills and Qualifications
- Understanding of digital marketing, SEM tools and CRM concepts is an added advantage
- Certification in Digital marketing areas such as AdWords, Email marketing etc.is an added advantage
- Prior experience on any Marketing Automation Tools like Marketo/Eloqua/Unica/Adobe Campaign/SFMC
- Experience in preparing reports, dashboards
- Able to effectively facilitate meetings with team members and customers
- Analytical and logical reasoning skills
- Ability to interact and collaborate with multiple stakeholders (marketing team, copywriters, creative agencies etc.)
Good to Have: experience in Microsoft Dynamics and Litmus for email marketing campaign management.
POINTERS TO NOTE:
- Please carry 2 set of updated CV (Hard Copy).
- Please carry Face Mask**.
- Carry any 2 photo Identity proof (PAN Card/Driving License/Voters ID card/Passport).
- Please do not carry laptops/cameras to the venue as these will not be allowed due to security restrictions.
- Please carry original ID proof for security clearance.
🚀 Don’t Miss This Opportunity – Walk-In at Infosys BPM, Chennai on 31st Jan & 1st Feb!